Stop Chasing Approval. Start Creating Value.
Don’t run a race with no finish line.
That’s what we’re doing when we chase external validation.
It means basing our sense of worth on what other people think of us—clients, prospects, competitors, and staff.
I know when my clients are stuck here because they tell me:
They over-promised to close a deal and now they’re losing money.
They don’t want to raise prices because they’re worried about rejection.
They’ll do anything to keep clients happy even when it hurts the business.
They won’t let go of non-performing staff because they dread confrontation.
They say “yes” to projects outside the company’s core competence, draining the team.
Why Chasing Approval Hurts Your Business
It’s human nature to want to be liked. But making poor business decisions to gain approval could cost you your company.
Here’s how to escape this trap:
Instead of seeking external approval, master the art of giving it to yourself.
Instead of just chasing revenue, increase the value of your business and your personal freedom.
Most owners come to me with complicated businesses—intricate service delivery models that trap them.
If something doesn’t change, they’re headed for more than burnout. Their company won’t survive.
What Happens When You Stop Chasing Approval
Here’s what happens when they work with me.
They stop:
Doubting their worth
Obsessing over perfection
Overanalyzing every decision
Criticizing themselves (and others)
Getting overwhelmed by client demands
Feeling constantly threatened by competition
They increase:
The value of their business as an asset
The number of clients without adding staff
The quality and consistency of solutions
And they decrease:
Exceptions
Complexity
Dependencies
You Don’t Need Approval to Prove Your Worth
Your business isn’t responsible for proving your value.
It’s responsible for delivering it.
Stop chasing approval. Start creating lasting value.
That’s how you build a business you’ll actually love.
