Your Business Is Your Teacher We think what’s important are the big things: the launch, the deal, the exit. But the real tests happen in the small moments. When the team misses a deadline. When a customer cancels. When the product fails. That’s when our level of consciousness shows. What Does It Mean to Be

I came across a poem recently that struck me deeply. It captures what it means to live without awareness and what other choices are possible when we become conscious. Autobiography in Five Short Chapters by Portia Nelson Chapter 1.I walk down the street.There is a deep hole in the sidewalk.I fall in.I am lost… I

Two Nobel Prize physicists declared something radical nearly a century ago: consciousness doesn’t come from matter. Matter comes from consciousness. It’s the opposite of what we’ve been taught to believe. Business is Downstream of Consciousness If consciousness is fundamental, then even business is downstream of it. As founders, we build companies, set milestones, and strive

Your Business Is a Mirror of Your Mind Your business is a mirror.Not just of your strategy.Of your state of consciousness. It reflects how you think.How you lead.How you feel when no one’s watching. I didn’t see this at first.For years, I thought my business was a problem. The team issues.The constant stress.The endless decisions.The

The Psychology Behind Undercharging There’s a reason you undercharge.It took me a decade to understand it myself. The psychology of pricing is a reflection of belief, not competition. Here’s why:You know not to join the race to the bottom by charging less.But it’s easy to worry: Is it too much?Not enough?Will they buy? You think

The Downside of Early Success Patterns Early in life, you’re rewarded for certain ways of being.They become “winning strategies.” Like: Always have the answers Do it all yourself Be perfect Stay liked Your developing brain thinks:These strategies work.Let’s find more ways to use them. Fast forward. Today you’re a founder.And you’re still using them. Sometimes