We like to think that when it comes to difficult decisions, we use reason and logic to weigh the pros and cons. But the primitive part of our brain often works against us. It pushes for the option that requires the least amount

Your brain has two parts. The neocortex handles thinking, planning, and taking risks. It’s the part you use when you decide to start a business. The limbic system, often called the “old brain,” controls emotions, safety, and survival. It takes over when you’re

Once you make a decision to do something, take a moment before you act to notice what you’re thinking. For example, say you decide to invest in new software for your business. Notice what thoughts immediately start to surface and how you feel

When there’s something you don’t like about your life, like your business, your weight, or your marriage, the first thing most of us try is to change what we do. We hire a business consultant, or start a keto diet, or look for

What’s the reason you avoid, stall, change your goal, or read another book to find the “solution” instead of taking bold action? It’s the one thing holding you back from creating the business (and the life) you want. Telling yourself you don’t know,

There will always be obstacles between where you are and where you want to be. Otherwise, you’d already be there. If you’re surprised by that, or make it a problem, you’ll be frustrated a lot. When you run into obstacles, it doesn’t mean

Most of the time, you think your thoughts are facts, so you don’t question them. This is fine when your thoughts make you feel good. But the built-in negativity bias that evolution embedded in the human brain for survival can lead you to

It’s a natural human desire to be liked and accepted. But if you say things you don’t really mean in order to get that acceptance, you’re paying a high price. I’m not talking about basic politeness. It’s more about being inauthentic when you’re

Holding people accountable is one of the most mature things you can do. It requires having an adult conversation. The reason it feels hard when it comes to your team is: You worry they might quit. You don’t want to hurt their feelings.